A business plan is a formal statement of business goals, reasons they are attainable, and plans for reaching them. It may also contain background information about the organization or team attempting to reach those goals.
Starting up a successful business is something everyone wants. But the problem is do they know how?
1. GO ON A PRIVATE RESEARCH
Before you go out trying to convince your audience (customers) that your business offers the best-make sure it truly offers the best. I recommend writing a detailed outline that shortens your business “story”. Find out those who are also in the same business with you, find out their area of expertise and their feebleness. By testing your ideas against those that are already in motion, you can easily find out where your plan will excel and where you are falling short. This way, you can improve your business before you start and once you start, you will be ahead of the race.
2. IDENTIFY YOUR TARGET AREA
One key spice to writing a topic tier business plan is arranging the plan for a specific target area(key audience) and telling them what they need to know. I advice that you break down the plan according to the area you wish to attract. Are you trying to get a new business partner, attract new customers or applying for a loan no matter what make sure you include a detailed cost and Return on Investment projection that can be measures and are realistic. Especially in the case of lenders, they will want to know if you have considered being practical in your plan and you are not relying on wishful thinking and unlikely gain in the market.
3. SUMMARIZE YOUR IDEAS
Another word to use if I am to say is “Go Straight to The point”. First of all, it is important that you summarize your ideas for yourself- this shows that you have a solid view of your plan and you are taking critical steps to ensure that you succeed. Plus, lender and potential partners also have no interest in flowery phrases or winding word patterns. If you can get them to key into your idea in a few words, they will quickly move to the next proposal. And don’t forget the business plan’s executive summary, which lends your plan legitimately because it depicts how qualified you are to your team.
4. GET A BUSINESS TEMPLATE
Often project managers and lenders like surprising events. It shows creativity and Sometimes, project managers and lenders like surprises. It shows creativity and great ideas. However, as it is important that your business plan is different from the other, its writing structure should not be different. Every industry have some set of rules and if you try to keep these rules, you will be left behind and called a rookie in the business.Your target audience will be expecting nothing different from the previous ones, they don’t want you to feel like they have to go through series of pages to get to the certain topic-they expect to get what they want from the get-go formula.
5. CONSULT EXPERTS IN THE FIELD
At this point you should have done enough research to cover your bases. You have considered the financial risk and the return projection, you have identified your target audience and you know exactly what you want to achieve and how you want to do it. You even read the business plans of other in the same industry as you, just to make sure that there are no surprises. I recommend that you get advice from third party sources (Experts in the same industry). Experts have been in your place hundreds of times and they have encountered every surprise there is- including the one coming your way. They can give you solid advice on what to remove, rework, reinforce or suspend. The best part of it is that they can ask the type of question that your target have in mind and get you thinking about how to answer them and soothe potential fears before they even come up, then you will be one step ahead in both research and response, giving your plan the potential to move ahead fast from presentation to execution.